“I’m sorry darling, my heart has already dangdut” – The Kandang
In 2010 officially I touched Java island to continue my study in a bachelor program. I choose Yogyakarta as the main destination for learning caused by there are so many universities with a good reputation here. Since then I fell in love with koplo music. I don’t know why maybe because this music is easy listening and society there like to play that music in public area and their home. Koplo is music which never looks social status. It means when you start to listen to it, you will be carried away in that music.
What is koplo music?
Koplo music is part of dangdut that given by additional creativity. Bit this music also different with dangdut which more faster in middle to the end. So that, people always call this music is Dangdut Koplo.
Any correlation koplo with Construction Industry?
I don’t know it’s just my assumption or true, but mostly engineers and workers in the project love this music very much. I have observed the work of mat foundation 3 months ago, and I found to dissipate the feeling of tired Site Manager play the koplo music. It’s happened caused by to complete mat foundation need more than 24 hours. I’m never observed for daily work but I have feeling that it will have the same condition.
Lately, there are so many modern dangdut koplo stars. Via Vallen and Nella Kharisma are two names who always got a lot of attention from the viewers. Not only have good looking but also great voice and performance can they show to koplo lovers. Their youtube videos also always dominate the trending. Video “Sayang” from Via Vallen has been watched by more than 148 million viewers. Nella Kharisma also did not want to lose, video “Jaran Goyang” has been watched by more than 160 million. It is very phenomena caused by pop and other genre music in Indonesia nowadays hard to get viewers that much.
Who is the real koplo music lovers actually? Why this music genre become phenomenal in millennials. The perfect reason may be because of the rhythm of this music is very comfortable to make the body dance. Actually, koplo music is music that much enjoyed by society in the countryside. It is caused by the show is always held in the field or vast place. Cheap entertainment that doesn’t need to pay a ticket and then you can dance together with people there. For your information, both Via Vallen and Nella Kharisma started from stage to stage. It means before they famous right nowadays there is a great struggle to be defeated.
Can koplo music go international? Hmmm….. need more effort and packaging innovation to bring this genre into the International arena. We can study from India that successfully brings their music to accompany a Bollywood movie. This is an indication that music which identity of the nation can be exposed to the world by smart way. Koplo music character that has similarities with reggae, ska, and dangdut can make this genre easy to introduce.
In conclusion, feel or soul that koplo music offer can indeed bring a positive influence to revive the mood. Thus, it should not be difficult to bring this genre of music to the international realm.
Jakarta, 03 May 2018
Berkah Dalem 🙂